Press & Media

Meet Milk it

Milk it is a fast-growing UK bakery creating fresh, small-batch lactation cookies for new mums. Since launching in October 2025, the brand has already been featured in leading parenting and lifestyle publications for its nourishing and premium approach to postpartum support.

Browse recent features, download assets, or get in touch — I'd love to hear from you. For interviews, samples, product details, or media enquiries:

📧 :hello@milkitbakehouse.com

Featured this month in:

  • a box of Milk it cookies wrapped in a yellow bow on a silver platter.

    Sheerluxe:

    11 Cool Things For Parents & Kids This Month

    "If there’s one thing every new mum appreciates, it’s snacks you can eat one-handed – and Milk It is taking this to the next level. A first of its kind brand in the UK, it offers freshly baked lactation cookies, delivered to your door."

    Read the feature

  • Netmums:

    THE SHOPPING LIST: Bump to baby Christmas gifts edit

    "The coveted cookies at the top of any new mums’ wish list right now – the new Milk it Bakehouse cookies not only taste delicious but are packed with ingredients to support lactation."-

    Read the feature

Founder Bio

Mel Brittner — Founder, Milk it

Mel is a doula, breastfeeding support counsellor, and pregnancy and postpartum nutrition consultant based in Cornwall. With extensive experience supporting new mums through birth and early postpartum, she created Milk it to offer something simple but deeply needed: a nourishing, fresh-baked snack designed for the realities of postpartum life, and one that was easily gifted.

Since launching in October 2025, Milk it has grown through word-of-mouth, weekly sell-out drops, and features in leading parenting titles. Each box is baked fresh in small batches and delivered across the UK, using ingredients traditionally known to support milk supply — oats, flaxseed, brewer’s yeast, and fenugreek — all wrapped into a bakery-style cookie that feels like a hug on a hard day.

Partnered with brands: